![]() ![]() ![]() 1M+ subscriptions for the QBO’s cloud offering) and strategy of moving from product > platform like Salesforce, I was hardly surprised to see Mint as an early partner in the nascent Apple Watch ecosystem. ![]() With Intuit products like QuickBooks Online ( QBO) and winning in the marketplace (e.g. IDG has embraced an API and platform-centric model (see my earlier post on this topic). I was in Mountain View last week at Intuit, owner of, and was impressed by recent developments, especially at the Intuit Developer Group. Details on these are available in Marc Benioff’s twitter feed. It’s fascinating to watch an entirely new third-party software ecosystem start up literally before our eyes, with other favorites including the new Salesforce apps announced today. But from a FinTech perspective, beyond Apple Pay, one announcement that stood out for me today was launch of Mint for the Apple Watch. ![]() I also loved that Tim Cook said he’s been wanting something like this since he was 5 years old. There are plenty of places where you can read about Apple Watch, but I’d like to focus on how Apple Pay fits into FinTech world and its digital banking potential.Īfter the event hosted by Tim Cook, Apple Watch has been winning a lot of praise for its innovation. Despite a lot of comments out there, my personal favorite comment was David Pogue’s tweet: ![]()
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